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Legal Opinion
MEMORANDUM
TO:
State School Bus Committee
FROM: Kevin C. McDowell, General Counsel
RE: School Bus Lettering and Identification
DATE: April 25. 1996
A
legal opinion has been requested regarding the advisability of
expanding the permissible scope of lettering and identification
for school buses. Presently, the State School Bus Committee (SSBC)
has identical regulations for the four school bus types.
See
575 IAC 1-2-43, 1-2.5-35, 1-3-43, and 1-4-43. In addition,
575 IAC 1-7-16 (optional equipment) permits two variations (the
driver's
name may be displayed; a roof number may be displayed). Exterior
decals other than those permitted by the SSBC's rules require
SSBC approval. The SSBC has approved the following variations:
(1) "Temporary Transportation" in lieu of a school
corporation name when the bus is on loan from a dealer; (2) Fleet
contractor
name in lieu of the school corporation name; (3) U.S. Department
of Transportation, Federal Motor Carrier Safety Regulation identification
requirements; (4) interchangeable bus identification placard
placed
adjacent to the service door; and (5) body and chassis manufacturer's
logo.
The
SSBC has not approved the following variations: (1) "This
Bus Makes Wide Turns" decal; (2) "Student Driver"
decal; (3) "Animal" decal: (4) "No Right Turn On
Red" decal; (5) "How Am I Driving? Call..." decal:
(6) "Backing" sign; (7) "Operation Lifesaver"
bumper sticker (railroad grade crossing safety program); (8) "Fleetwatch
Program" bumper sticker (community policing program); (9)
"No Trespassing" decal: (10) "Safe Bus" bumper
sticker; (11) School bus distributor's logo and name; and (l2)
bumper stickers of any kind.
The
instant question does not involve the authority of the SSBC to
exercise this discretion but whether it would be legal or advisable
for the SSBC to authorize the use of external decals, bumper stickers
or other means for conveying commercial messages (advertising).
While a review of applicable law in Indiana and other jurisdictions
did not provide any legal guidance in this particular, analogous
situations would seem to indicate that permitting commercial messages
on school buses would pose a safety concern and would almost certainly
embroil school districts in First Amendment squabbles by turning
a school bus into a limited public forum or nonpublic forum for
commercial speech which the school district may not be able to
restrict.
SAFETY
CONCERNS
School
buses on the whole "have an extremely good safety record,
considering the pupil miles traveled and the type of rider involved"
(E. Connors, Educational Tort Liability and Malpractice (1981)
at 67). This "good safety record" is due in no small
part to comprehensive bus safety legislation and regulatory
oversight
which have imposed such requirements as single body construction,
regular school inspections, maximum passenger capacities, seat
back height, presence of mirrors, use of stop signal arms and
lights, location of fire extinguishers and commercial or chauffeur's
licenses for drivers (R. D. Mawdsley, Should Seat Belts Be
Required
On All School Buses? (1996) 105 Ed.Law.Rep. 841). However,
variances among state laws have prompted federal government
involvement
in adopting guidelines and standards regarding the manufacture,
equipping, and operation of school buses. The federal guidelines
include the use of a rod in front of the bus to keep children
exiting and crossing in front of the bus to remain in the direct
view of the driver; the use of signal arms and lights by local
transit buses when transporting school children; semi-annual
bus
inspections; twice-a-year emergency evacuation drills far students
riding buses; seat belts for drivers; and passenger seat belts
for buses with less than 10,000 Ibs. gross vehicle weight rating
(GVWR). 23 CFR 1204.4 (Highway Program Guideline No. 17) (1991).
In addition, highly detailed and technical performance requirements
have been established for school bus design and manufacture
to
protect bus occupants in the event of a cash. 49 CFR 571.220
(Standard No. 220: School bus rollover protection), 571.221
(Standard No.
221: School bus body joint strength), and 571.222(Standard
No. 222: School bus passenger seating and cash protection)
(1990).
This
intense and comprehensive state and federal interest in school
buses has resulted in a remarkable safety record. The fact that
practices across states are becoming increasingly standardized
will only enhance this safety record as people move from state
to state. Within the state itself, the chief distinguishing characteristic
of a school bus is its exterior lettering and identification.
This standardization has made school buses and related special
purpose vehicles readily identifiable to motorists, who respond
with caution. This is not true of former buses which lack the
standardized lettering and identification decals. The very standardization
of the Indiana school bus has enhanced the safety record. Permitting
lettering or identification which would interfere with this standardization
will prove to be a distraction. In the 1996 General Assembly,
a bill was introduced in the House to permit advertising on the
exterior of school buses. The Indiana Department of Education
opposed the bill (HB 1350), which did not receive a hearing. In
our written opposition to the bill, the Department of Education
stated in part:
There
are fundamental safety reasons for forbidding unauthorized exterior
decals or other material. The school bus is standardized so that
it is easily recognized as a school bus, placing all drivers on
caution. Individual school corporations could end up with 300 differing
standards, thus increasing the danger to students. The State School
Bus Committee serves a valuable function in this regard and in training.
The
Indiana Department of Education also warned of constitutional
problems as well, but this will be addressed below.
CONSTITUTIONAL
CONCERNS
While
safety concerns can be debated--although the safety record
under current regulatory oversight cannot be--the permitting
of commercial
messages (advertising) on school buses will certainly implicate
constitutional provisions, especially the First Amendment and
attendant "equal access" claims. Although there are
no reported cases in the United Stares involving a school bus
and commercial speech, there is sufficient case law involving
analogous situations where school districts created limited public
forums for protected speech and nonpublic forums for certain
speech
which the school district's were unable to restrict or control
despite the school district's opposition to the content and viewpoint
being expressed.
In
San Diego Committee Against Registration and the Draft v. The
Governing Board of Grossmont Union High School District, 790
F.2d
1471 (9th Cir. 1986), the school board was found to have violated
the First Amendment when it excluded from its high school newspaper
advertisements from the plaintiffs, an antidraft organization
involved in promoting alternatives to compulsory military service.
However, the school board did accept advertisements from military
recruiters. The court noted that the school board did not have
to accept advertisements from any source, but once it did, it
created a "limited public forum" which is then generally
open to the public even though the school board was not required
to create the forum in the first place.
"A
limited public forum may, depending on its nature and the nature
of the state's actions, be open to the general public for the
discussion of all topics, or there may be limitation on the group
allowed to use the forums or the topics that can be discussed.
Thus
a limited public forum may be open to certain groups for the
discussion of any topic, or to the entire public for the discussion
of certain
topics, or some combination of the two. "Once the state has
created a limited public forum. its ability to impose further
constraints on the type of speech permitted in that forum is quite
restricted[.] Although a State is not required to indefinitely
retain the open character of the facility, as long as it does
so it is bound by the same standards as apply in a traditional
public forum. Reasonable time, place and manner regulations are
permissible, and a content-based prohibition must be narrowly
drawn to effectuate a compelling state interest." Id.,
at 1475, citing to Perry Education Assoc. v. Perry Local Education
Assoc., 460 U.S. 37, 46, 103 S.Ct. 948, 955 (1983).
The
court noted that "speech" for First Amendment purposes
can be commercial, political, artistic, or other types. Here,
"[t]he Board's admitted policy and practice is to allow members
of the general public to avail themselves of the forum [the high
school newspapers] as long as their speech consists of advertisements
offering goods, services, or vocational opportunities to students.
Because the newspapers are open to the entire public for discussion
of these limited topics, the Board has also created a limited
public forum...." Id.. at 1476. The court also noted at 1478
that although the limited forum for non-students was restricted
to commercial speech, commercial speech can also combine elements
of political speech as well (in this case, advertisements by military
recruiters is not only commercial but political as well because
military service is a controversial topic). The court, following
U.S. Supreme Court precedent, determined that the school board
could not, without a compelling governmental interest, engage
in content-based or viewpoint-based discrimination, nor could
the school board present only one side of a highly controversial
issue (at 1481). "Viewpoint-based discrimination is not
permitted even in a nonpublic forum."
The
following are similar circumstances where school boards were found
to have violated the First Amendment by creating limited public
forums and then engaging in content-based or viewpoint-based discrimination
with respect to unpopular ideas without a showing of a compelling
governmental interest.
1. Clergy
and Laity Concerned v. Chicago Board of Education. 586 F. Supp.
1408 (N.D. III. 1984). The school board permitted military
recruiters to visit schools but denied the same access to antiwar
activists. "Even though schools are not traditional open
forums where viewpoint discrimination is per se unconstitutional,
many cases have held that the states' obligation of viewpoint
neutrality applies to discriminatory access restriction imposed
in public schools (at 1413) without justification based upon a
substantial state or governmental interest (at 1412). The school
board, as a governmental entity, once a creates a forum, cannot
pick and choose which views it feels should be expressed in the
forum. "When a restriction has the effect of favoring the
expression of a particular point of view, the First Amendment
is plainly offended, and such a restriction is subject to strict
scrutiny" (at 1411).
2. Searcey
v. Harris 888 F.2d 1314 (11th Cir. 1989). The school board violated
the First Amendment by prohibiting an organization of
peace activists from participating in the school board's "career
day," which included military recruiters and organizations.
Citing to Cornelius v. NAACP Legal Defense Fund 473 U.S. 788,
105 S.Ct. 3439 (1985), the court noted that where government creates
a public forum, "the government may enforce content based
restrictions only if necessary to serve a compelling state interest
and narrowly tailored to serve that interest.... In a nonpublic
forum, however, the government enjoys considerably more power
over the use of its property: it may impose content based restrictions
which are 'reasonable and [are] not an effort to suppress expression
merely because public officials oppose the speaker's view."
Id., at 1318. "It is the total banning of a group from the
forum-- rather than limiting what a group can say--that we find
to be unreasonable." Id., at 1322.
"In
a nonpublic forum, the government may limit the subject matter
discussed by all speakers in a forum but it may not distinguish
between particular speakers based on their view of the approved
subject matter. [T]he government violates the First Amendment
when it denies access to a speaker solely to suppress the point
of view he espouses on an otherwise includable subject.... [O]nce
the School Board determines that certain speech is appropriate
for its students, it may not discriminate between speakers who
will speak on the topic merely because it disagrees with their
views." Id., at 1324.
3.
National Socialist White People's Party v. Ringer, 473 F.2d 1010
(4th Cir. 1973). School board had to rent its school auditorium
to a racially discriminatory organization because the auditorium
was available for use by other private organizations.
Also
see Knights of the KKK v. East Baton Rouge Parish School board
578 F.2d 1122 (5th Cir. 1978); Gay Student Organization v.Bonner,
509 F.2d 652 (1st Cir. 1974); Brooks v. Auburn University, 412
F.2d 1171 (5th Cir. 1969).
Although
schools are not traditional public forums courts have consistently
struck down access restrictions when such restrictions are based,
in part, on the viewpoints of the speaker's message. The SSBC
has not permitted commercial messages on Indiana school buses.
The SSBC's actions have prevented an Indiana school bus from
becoming
a "limited public forum" or "nonpublic forum,"
either of which would still prohibit school board's from engaging
in content-based or viewpoint-based discrimination unless a compelling
governmental interest can be shown. In addition, even though the
topic under discussion is "commercial speech," as noted
above, "commercial speech" can-and often does-involve
"political speech." By way of example, if the U.S. Army
were permitted to place a decal or bumper sticker with its "Be
All You Can Be" on a school bus, the school board would
be obligated to accept decals and bumper stickers from other
organizations
who may oppose the military. It is difficult at this writing
to provide an example of pure commercial speech which would
not be
offensive--and thus political--to someone.
While
there does not appear to be any law prohibiting commercial messages
on school buses, there are a considerable number of reasons not
to do so. While the Indiana Department of Education believes the
safety concerns alone are sufficient to put this novelty consideration
aside, the very real constitutional imbroglio which would follow
should the SSBC permit a school bus to become a limited public
forum for commercial/political speech should end this discussion.
Please
advise should you require anything additional.
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